Obidicut LLC is a leading marketing and sales consulting firm focused on helping business-to-business (B2B) companies increase awareness, market share, and revenue. Through decades of B2B marketing experience and broad experience with Web conferencing, we can provide innovative, cost-effective solutions to your marketing and sales challenges.

• Creative Problem Solvers -- We define the shortest line between you and your objectives, then accelerate you down that road to success, drawing from a wide arsenal of communications tools.
• Experience in Business Value -- We're not technology-blinded upstarts. Obidicut has deep business, marketing, and technology experience. We know that lead generation and compressed sales cycles are far more important than looking cool.
• Broad Expertise -- Over the years we have managed successful advertising campaigns, PR programs, direct marketing strategies, events, trade shows, Web marketing, e-mail newsletters, and collateral creation. Now we also use Web conferencing to enhance marketing seminars, media tours, customer retention programs, sales meetings, investor relations efforts and market research vehicles. In with the old; in with the new.
• Technology Agnostic -- "One size does NOT fit all." We have experience with and cost-effective access to a number of leading, mature Web conferencing technologies. You enjoy the appropriate solution for your objectives and budget.

Today, we can provide integrated marketing-sales programs accelerated through the most effective use of Web conferencing to generate concrete results and create a louder bang for your buck. Our promise is this: Clear marketing strategies. Clean execution of both traditional communication programs and innovative Web-based elements. Cost efficiency to leverage lean budgets. And better results for your marketing investment.

About the Founders

David Smith has been a leader and innovator in online communications since 1994. As Vice President of Interactive Marketing at Syncra Systems, he provided strategy, management, training and event support for an ongoing series of Web seminars and meetings focused on marketing, sales and customer relations. Prior to Syncra, he founded, built and led the interactive marketing group as Vice President of New Media at KVO Advertising and PR. He has also held positions as Associate Creative Director and Editor, and lectures on Internet marketing at Portland State University and various professional organizations. He holds Bachelors and Masters degrees in Electrical Engineering from Cornell University.

"Web conferencing is now reliable, scalable and fully functional. Unfortunately, there is a considerable gap between what the technology can do and the experience of most business people. Our mission is to close that gap, to help our customers reduce costs, find new revenue possibilities and get closer to customers and partners."
--Co-Founder David Smith

Will Anderson has held senior business and marketing positions in a variety of industries, including 14 years as Executive VP and Chief Operations Officer at KVO Public Relations (one of the top-ten high-tech PR firms in the country). Prior to KVO, he held senior marketing positions at Tektronix, J. Walter Thompson, and Botsford Ketchum. He holds a BA in Philosophy from Ohio State University and an MBA from the University of Portland.

"The Web has moved beyond static shopping carts and product catalogs to dynamic online collaboration. This shift to interactivity among individuals effectively changes the rules of engagement for many B2B organizations. As always, early adaptors reap significant benefits in terms of cost-savings, productivity and image."
--Co-Founder Will Anderson