OBIDICUT EXPANDS INTO B2B MARKETING CONSULTANCY REFLECTING IMPACT OF WEB CONFERENCING ON REVENUE GENERATION

WebEx Seminar on April 16 to Spotlight Obidicut’s Accelerated-Marketing Model

Portland, Oregon -- April 4, 2001 -- In response to Web conferencing impact on Business-to-Business (B2B) marketing, Obidicut™ LLC announced an expanded corporate charter delivering strategic marketing services to complement its tactical Web conferencing products. The broader charter provides clients with greater integration of Web conferencing throughout all facets of the marketing and sales process.

"Obidicut clients are weaving Web conferencing into traditional marketing vehicles such as advertising and Public Relations programs," stated Will Anderson, co-founder of Obidicut. "From direct response advertising to executive communications and issue management campaigns, Web conferencing can shorten communication processes and accelerate revenue generation cycles. Our experience with both traditional marketing disciplines and innovative Web-based communication strategies can provide clients with significant competitive advantage and revenue enhancement."

In conjunction with this announcement, WebEx Communications, a leading provider of Web conferencing services, will host an Obidicut Web seminar on Marketing Acceleration on April 16 at 10:00 PST. Entitled "How To Cut Your Marketing-Sales Cycle In Half," the seminar will highlight how companies are using Web conferencing to introduce products, generate inquiries, qualify leads and close sales in as little as half the time as they traditionally have. To enroll, go to the Obidicut Web site, www.obidicut.com.

"Clients engage Obidicut to drive sales through Web conferencing and related services," stated David Smith, co-founder of Obidicut. "Our mission, which we will share in our upcoming WebEx Web seminar, is to cut marketing's ‘time-to-traction’ in half and boost our clients' revenue as the economy rebounds."

About Obidicut LLC
Obidicut delivers a suite of proven marketing and sales services accelerated through Web conferencing. The company helps business-to-business clients build awareness, introduce products, generate leads, qualify prospects, and close sales -- all faster and more efficiently. As experienced marketers and Web conferencing experts, Obidicut offers targeted programs, best practices, and cost-effective Web conferencing technology. The company publishes the Web Seminarian (www.webseminarian.com), a bimonthly e-newsletter serving the Web conferencing industry. Headquartered in Portland, Oregon, the company can be reached via its Web site, www.obidicut.com, or by phone at 503/452-7621.

Obidicut is a trademark of Obidicut, LLC.

For Immediate Release

For further information, contact:
Will Anderson
Obidicut
503-452-7621
will@obidicut.com

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